Creative & Visual Work
Illustration · Digital products · games · publications · Creative projects ·
Not every creative project starts with a business brief. Sometimes it starts with a story, a question, an experiment, a sketch — or simply the urge to make something differently.
MonstroCity
Turning Rotterdam into a playground for stories and discovery.
Summary: Created a location-based puzzle game where players explore the city through monsters, stories and playful challenges — connecting digital interaction with the real world.
Impact: A more cohesive brand presence across international markets.
Involved: Illustration · Storytelling · Game Concept · Interactive Experience
Save AngelaFish
A playful underwater world built around a puzzle game.
Summary: Developed the visual world and gameplay concept for a children’s puzzle game, combining underwater storytelling, characters and interactive challenges into a playful digital experience.
Involved: Illustration · Game Design · Storytelling · Digital Experience
PhD Thesis
Making complex research easier to see and understand.
Summary: Supported the design of interactive medical training applications for LeQuest, translating complex medical concepts and devices into illustrations, interfaces, infographics and interactive learning experiences.
Involved: Illustration · Visualisation · Publication Design
GoalToGet
Designing a digital space for goals, habits and motivation.
Summary: Explored the visual identity and user experience for a personal growth app, bringing goal setting, habit tracking and social motivation together in a simple, approachable interface.
Involved:Brand Identity · UX/UI · Digital Product
What my clients say?
“Yu-Chia didn’t just redesign my website — she helped me see my brand more clearly.”
Before working with Yu-Chia, I had built my website myself. It served its purpose, but it didn’t truly communicate the depth of my work or the transformation I provide.
The discovery process was much deeper than I expected. She helped me step back, understand my strengths and clients from a new perspective, and bring my business vision into a clear brand and website experience.
What I appreciated most was how she combined strategic thinking with beautiful, user-friendly design. She respected my budget and timeline while maintaining a high level of professionalism and quality.
The new website feels like the next chapter of my business. It finally reflects the depth, refinement, and intention I bring to my work — and I feel much more confident sharing it with clients and collaborators.
I highly recommend Yu-Chia to anyone looking for thoughtful brand strategy and web design support.
Yu-Chia brought my brand BNL Supplies B.V. to life. She developed a cohesive brand identity, website, and marketing assets, including web banners and presentations, that reflected the values and goals of my brand through different stages of business growth.
Beyond design, she also provided valuable marketing and branding insights that supported my business strategy.
I highly recommend Yu-Chia to anyone seeking a creative partner who seamlessly combines design expertise with strong business acumen.
When I was looking for a cover design for my book Kickstart Your Fatherhood, I contacted Yu-Chia. I was familiar with her earlier work and the original and warm style really appealed to me. The final collaboration went beyond expectations. Yu-Chia is a professional and talented all-round graphic designer who can guide the entire process, from concept to creation. She listens carefully to the wishes of you as a customer, but also proactively comes up with fresh ideas and suggestions. In addition, it is simply very nice to work with Yu-Chia. She is pleasant to deal with, has a good sense of humor and her creativity and enthusiasm are contagious. Are you looking for an original design or a strong illustration? Then I can heartily recommend Yu-Chia!
Yu-Chia is full of surprise with her masterful creativity in connecting Taiwan and the Netherlands that are located on the other end of the world during the pandemic period. Her outstanding work in this sense have received tons of highly positive feedback from our audience on social media. Bravo!
To me a logo has to show the spirit of the company. Yu-chia is able to present my logo with my company spirit. During brainstorming session for the logo, it was with good focus and full of care. Her personality and working attitude also made our co-operation easier.
Contact
- Email: Info@chiacreativecommunication.com
- Mobile: 31 - 616 373 970
- Based in Rotterdam
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