Art, Interaction, Play,

Come to Life

Concept & Collaboration

  • Save AngelaFish is an intuitive mobile puzzle game designed in collaboration with the founder of Game Maker
  • The project’s vision was to create a seamless, user-friendly experience that engages players of all ages through logical challenges, imaginative visuals, and an accessible interface.

Core Objectives

1. Holistic Experience:By integrating thoughtful game art, interaction design, and UI elements, we ensured players could intuitively explore AngelaFish’s world from start to finish.

2. User-Centric Gameplay: Puzzle mechanics were tested extensively with a small user group to ensure easy onboarding and satisfying difficulty progression.

3. Scalable Framework – Leveraging modular code and asset design, we set the foundation for future updates, themed expansions, and event-based content.

Impact & Results​

  • Increased Engagement: Early testing indicated above-average session durations, showcasing player investment in puzzle-solving.

Branding: Visual Identity & Tone & Messaging

  • The brand aesthetic for Save AngelaFish is defined by its vibrant color palette, whimsical underwater themes, and approachable, cartoon-inspired art style. This resonates with both casual and seasoned puzzle gamers, signaling a fun, welcoming environment.

1. Encouraging & Lighthearted: Aligns with the puzzle genre, inviting players to explore problem-solving at their own pace.

2. Adventurous & Whimsical: Reflects the adventurous nature of AngelaFish’s world, emphasizing creative exploration and the joy of discovery.

  • Consistent Brand Touchpoints
    Every user-facing detail—spanning marketing materials and in-game user flows—reinforces the brand’s commitment to inclusive, stress-free gaming, positioning Save AngelaFish as the go-to experience for anyone seeking accessible puzzles in a friendly, aquatic world.

Let's Talk,

Make things Happen!

Contact

join our Newsletter

Unlock Creative Ideas and Insights—Sign Up Now!

© 2025 All Rights Reserved.

Scroll to Top

Learn how we helped 100 top brands gain success